Can you tell the difference between lab-grown and natural diamonds? Yes, and no.
2024 has been the year of the lab-grown diamond in South Africa and, with sales rocketing, customers are looking for reassurance that in the jewellery industry, we can tell the difference between lab-grown and natural [...]
Natural diamond rings from South Africa: The smart choice
Around the world, natural diamond rings from South Africa are known for their value for money, exceptional quality and responsible production. Since the first diamond was discovered in South Africa in 1867, our country has [...]
The ultimate guide to buying a black diamond in South Africa
One of the big trends we saw in South Africa in 2023 was the increased popularity of black diamonds. More and more couples are looking for alternative gemstones to set in their engagement and wedding [...]
The ONLY reason to buy lab-grown diamonds [And it might not be the reason you think]
As we come to the end of 2023, we can truly say that it has been the year of the lab-grown diamond. Enquiries in South Africa have rocketed, supplies are plentiful, and the wall of [...]
What are ethical diamonds?
"Ethical diamonds" is a phrase that is on many people's lips right now. We live in a world where sustainability and ethics are becoming increasingly important to consumers, and rightfully so. For far too long, [...]
South African diamonds: 8 things you didn’t know
South African diamonds are well known the world over and for many people, diamonds are what come to mind when you think about South Africa. Much of this has to do with the legacy of [...]